New Year Goals? Here’s Why You Should Keep Quiet About Them

My new year resolution is… Nonya Business!

There’s a unique reason I keep quiet about my goals each year. Research shows that people who tell others their goals are less likely to achieve them. 

Stay Quiet About Your New Year Goals

One Unique Reason New Year Goals Fail

New year goals are about to sweep the nation. Millions of Americans will commit to eating healthier, exercising, saving money, etc.

Although, many new year goal setters fall short of their dreams… and it doesn’t take long for the goals to fade away. By February, 80% of new year resolutions fail and only 8% of goal setters end up going on to achieve their goals.

There are a number of reasons we fail to follow through. We all fall prey to over ambition, bad planning, and lack of focus. Although, there’s another largely unknown reason that works against us…

Telling other people your goals can lead to lower success rates. It might seem harmless but research shows otherwise… many new year goals are identity focused. People want to influence the concept of who they are in both their own mind and others. By telling others what they want to accomplish, part of their identity goal is already obtained. This outcome then lowers the likelihood of achieving the goal.

With this in mind, you might want to reconsider blabbing about your new year goals. Although, there is one caveat to keeping quiet… it’s good to tell other people when they can help you achieve your goals. For example, if you want to get in shape, tell a personal trainer and then ask for steps to make it happen.

I switched to keeping quiet about my goals a few years back and I’ve seen powerful results. If I’m serious about reaching a goal, you won’t hear about it until I’m well along the way to achieving it.

As the old axiom states, actions speak louder than words. This holds true with your new year goals.

How to Keep Your Goals – 3 Rules

Our minds are powerful but work in set ways. Learning how we operate can help you reach your goals more effectively. The three rules below are proven ways to achieve your new year goals…

1. Don’t Distance Yourself from the Work

What’s stopping you from working towards your goal right now? You don’t need a new year to start making progress on your goals. To achieve your goals, stop procrastinating.

The majority of the time, you know what needs to be done. But all too often, people spend too much time talking about their goals. We all have that friend who wants to become healthier. They know all of the trending workouts and diets… but rarely do we hear about them doing the work.

2. Set Real and Attainable Goals

If you have a goal in mind, first ask why you want to achieve it. Is it a personal goal or set by others? Determining the motivation behind your goals can help you set better ones.

The new year goals you set should also be attainable. Do you want to become an astronaut? Good luck with that. There’s less than a 0.0001% of that happening in the U.S. There are a lot of benefits to following your passion but please set realistic expectations so you don’t end up in a bind.

3. Pick Your Battles to Win the War

The great wall wasn’t built over night. You need to break down your big goals into bite-sized pieces. An action plan will help with that and prevent action paralysis.

For example, if you want to write a book, start with a few pages a day. If you keep at it, you’ll have most of your book written in a few months. There are always little steps you can take to achieving larger goals.


Goal setting is a noble pursuit but we can all improve the process. I hope my writing and research above helps. I’d love your feedback in the comments below… but please don’t tell me your goals 🙂 Also, sharing is caring. If you learned something here, please share it with your friends.

Invest your time and wealth mindfully,

Brian Kehm

P.S. Interested in more psychology tips and tricks? Your body language is powerful and here’s a simple trick you can use to live a happier life.

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